When entering a room full of strangers, the secret to being more likable isn’t dominating the conversation, but knowing when to show warmth and when to show confidence. A recent study highlights two behaviors—communal and agentic—that play distinct roles in making a great first impression.

  • Communal behaviors build trust and sympathy.
  • Agentic behaviors show confidence and leadership.
  • Timing both boosts likeability and social success.

What happened

A new psychological study explored how two types of behaviors affect people’s likeability in social settings. The research distinguished communal behaviors, which convey warmth and empathy, from agentic behaviors, which express assertiveness and confidence. Both are important, but using them at the right moments is crucial to forming strong connections.

This insight updates the old notion that winning friends requires being the most charismatic or commanding person in the room. Instead, likeability depends on balancing warmth with confidence, and knowing when to shift between these approaches during interactions.

Why it feels good

Communal behaviors such as active listening, showing genuine interest, and creating a sense of psychological safety naturally draw people together. When someone makes you feel understood and valued, it sparks warmth and trust, which are essential to feeling connected and accepted in any setting.

On the other hand, agentic behaviors—like taking initiative and expressing clear confidence—help others see you as capable and trustworthy in leadership roles. However, overemphasizing agentic traits too early can feel intimidating or self-centered, which may hinder deeper bonds.

What to enjoy or watch next

Next time you meet new people, try tuning into how the group feels and adjust your approach. Lead with warmth—ask questions, listen carefully, and respond thoughtfully—to build trust. Then, gradually introduce confidence by sharing your ideas or guiding the conversation when appropriate.

For those interested in personal growth, exploring resources on emotional intelligence and situational awareness can further enhance your ability to switch between communal and agentic behaviors. This ‘social cheat code’ helps deepen relationships both professionally and personally.

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