BYD’s sub-brand FCB has launched the Formula S, its first sedan designed to rival the Tesla Model 3 in China. Packing rapid charging technology and smart suspension innovations, the Formula S combines high performance and comfort while undercutting Tesla on price, signaling a strong challenge in the electric vehicle market.
- Charges from 10% to 90% in about 9 minutes
- Range up to 559 miles in long-distance trim
- Priced up to $7,000 less than Tesla Model 3 in China
What happened
Chinese brand FCB, part of BYD, rolled out its first sedan named Formula S, targeting Tesla’s Model 3 in the China market. The Formula S comes in nine trims among five sedans and four GT models, all powered by BYD’s lithium iron phosphate Blade Batteries. The entry-level version offers a 453-mile range, while the highest-range variant reaches up to 559 miles, giving it impressive endurance for an electric sedan.
The standout feature is BYD’s Flash Charging technology, capable of boosting battery charge from 10% to 70% in about five minutes and from 10% to 90% in roughly nine minutes. This drastically reduces charging downtime and sets a new benchmark for fast charging in affordable electric vehicles. The Formula S also includes sophisticated tech such as a LiDAR-based driver assistance system and two innovative suspension options—air springs for ground clearance adjustment and magnetorheological dampers for swift ride adaptation.
Why it feels good
For EV enthusiasts and daily drivers alike, the Formula S offers an exciting blend of luxury and cutting-edge technology typically reserved for supercars but priced for the mass market. The cabin impresses with features like a large augmented reality head-up display, integrated sports seats with zero-gravity front passenger seating, ambient lighting with 128 colors, and even a small smart refrigerator, making every journey comfortable and tech-savvy.
Priced between roughly $28,000 and $35,400, the Formula S undercuts Tesla’s Model 3 by up to $7,000 in China, providing an affordable alternative packed with premium features and outstanding performance. This democratization of high-end EV tech is appealing to consumers who want both innovation and value, reinforcing BYD’s push as more than just a regional player.
What to enjoy or watch next
Watch how quickly the Formula S gains traction beyond China, as BYD plans to introduce its Fang Cheng Bao vehicles internationally, including under the Denza brand. The adoption of ultra-fast charging and advanced suspension technologies might influence competitors to step up their offerings, potentially reshaping the global electric sedan market.
Enthusiasts and potential buyers should also keep an eye on the performance and real-world charging speeds as the Formula S reaches more users, along with how BYD’s advanced driver-assistance features perform in diverse driving conditions. With this launch, BYD is clearly positioning itself to challenge Tesla and other automakers on technology, price, and style worldwide.