Mom’s Touch, South Korea's largest homegrown burger and chicken chain, is set to reopen its doors in Singapore at South Bridge Road near Chinatown on August 14, 2026. The comeback brings new limited-edition burgers exclusive to Singapore alongside exciting merchandise collaborations with K-pop girl group Le Sserafim.
- Exclusive Singapore-only burgers debut on Aug 14
- Le Sserafim merchandise available during opening week
- Breakfast toast sandwiches served daily from 7am to 11am
What happened
Mom’s Touch, a popular South Korean fast food chain known for fried chicken and burgers, is reopening its Singapore outlet on August 14, 2026. The branch will be located at 181 South Bridge Road, near Chinatown, marking the brand’s return after closing its previous outlets in 2022. Fans first caught wind of the reopening when a banner featuring Mom’s Touch and K-pop ambassadors Le Sserafim appeared weeks earlier.
Alongside classic favorites like the All-in Chicken Burger and Spicy Sichuan Chicken Burger, the reopening brings Singapore-exclusive menu items. These include the limited-time Super Thigh Chicken Burger with a unique sauce blending Korean and Singaporean flavors, as well as an Angus Beef Burger and a Fish Fillet Burger. A new breakfast selection of toast sandwiches will also be available daily from 7am to 11am.
Why it feels good
For many Singaporeans, Mom’s Touch carries nostalgic value as a beloved brand from before its 2022 departure. Its return signals not only a revival of familiar comfort food but also fresh, bold flavors crafted especially for local tastes. The integration of Le Sserafim as the global ambassador adds a lively pop culture element, appealing to K-pop fans and food lovers alike.
The grand reopening celebrations further enhance the excitement, featuring exclusive merchandise giveaways and special promotions such as the $1 meal upgrade for the first 100 customers daily. This inclusive approach encourages community engagement and offers early customers a memorable dining experience that extends beyond just the food.
What to enjoy or watch next
Mark your calendar for August 14 to experience the new Mom’s Touch lineup, including the standout Super Thigh Chicken Burger – Singapore Edition and the Singapore-exclusive breakfast toast sandwiches. Fans of chicken can delight in choices like Boneless Fried Chicken Thighs available in multiple flavors, prepared fresh to order.
During the opening week from August 14 to 19, customers who spend $10 or more in a single receipt and upgrade to a set meal will receive limited-edition Le Sserafim merchandise. Those eager for more can also take advantage of a free photobooth experience daily for the first 100 spenders. Keep an eye out for further updates as Mom’s Touch strengthens its presence in Singapore and possibly other Southeast Asian markets.