In the village of Hussaini, Mathura, a group of women have stepped beyond traditional roles to run a thriving mustard oil business. What began as a small self-help group initiative has become a beacon of entrepreneurship, independence, and community trust.
- Women overcame family resistance to join the oil business
- The unit began with Rs 14 lakh investment supported by local foundations
- Earnings help support families and community welfare initiatives
What happened
The Hussaini Mustard Oil Enterprise was founded in 2023 in the Chhata block of Mathura with an investment of Rs 14 lakh, part of which was mobilized through partnerships with organizations like the S M Sehgal Foundation and HDFC Bank Parivartan. Five women from the village, including Anchal and Preeti, became core members managing the day-to-day operations of the unit.
Initially facing reluctance from their families and community regarding women working outside the home, these women steadily demonstrated their ability to handle both their responsibilities at home and professional roles. They arranged for support within their households to ensure their children and domestic tasks were cared for while they managed production and sales.
Why it feels good
This story highlights a powerful shift within a traditional community where women had limited public interaction. The women involved have gained confidence and communication skills, breaking social taboos about female work outside the home. This new autonomy has brought them personal fulfillment and financial independence.
Through their earnings, these women are able to contribute to important family needs, such as healthcare for children with disabilities. Their experience shows how community-supported initiatives can empower marginalized groups to create sustainable livelihoods and improve quality of life.
What to enjoy or watch next
Keep an eye on how this mustard oil enterprise expands — both in scale and impact. As these women grow their skills and networks, they may inspire more village women to participate, fostering economic empowerment across the region.
It’s also encouraging to watch supporters like the S M Sehgal Foundation help replicate such models in other rural communities. Their focus on trust-building and women’s self-help groups provides a strong foundation for future grassroots entrepreneurship.